The human brain tends to think along pre-determined linear thought pathways. Such linear thinking can inhibit true innovation and creative exploration. Project M will encourage, and provide techniques for, “thinking wrong” to generate new ideas and design directions to challenge the status-quo.
He manifests this, primarily for young, fresh-out-of-school designers with a studio program he began running in 2003, called Project M.

http://www.projectmlab.com/The outcome of these workshops are design pieces that function to promote awareness, raise money, but best of all, stimulate thought.
www.thisisnotgrass.com
www.buyameter.org
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